We were briefed by Toyota to help advertise their new and impressive Aygo. An eye-catching vehicle with a very distinct X-shaped grille. Our idea stemmed from the insight that anyone who owns a vehicle that cool, would certainly get a lot of attention-even if one was only pretending that the car was theirs.
ROLE – Concept, Art Direction.
AWARD – Millward Brown Q4 2015 Ranked no.4
AWARD – Millward Brown Top 10 for 2015 ranked no.7